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who we are?

Empowering sustainable agriculture through smart technology and data-driven insights.

Pioneering Smart Irrigation

What is MIIT about

MIIT, improving water use efficiency, saving water while increasing yield using an integrated solution of Satellite imaging, AI and sensors, specializing in cutting-edge solutions designed to enhance irrigation efficiency through innovative technology. We use a world-leading Agri technology, globally deployed,featuring unique AI (Artificial Intelligence) capabilities for irrigation systems. The AI-powered system utilizes advanced algorithms that analyze live data from plants, soil, and meteorology sensors, translating it into irrigation recommendations and commands. A proprietary dataset of billions of data elements, collected over 1,500 growing seasons worldwide supports this. The unique algorithm analyzes the data to provide real-time, forecasted insights and irrigation recommendations based on plant stress, growth patterns, soil moisture, real-time and forecasted weather conditions. We combine the technology solution with a unique “one-stop-shop” solution providing the system upgrade, technology installation and centralized remote monitoring and control center for a full integrated solution that will improve your water use efficiency.

Innovative Smart Irrigation

MIIT’s Evolution of Innovation

2016

Company Funding

  • Establishment:

MIIT was founded in Abu Dhabi, UAE, with a vision to transforming irrigation practices through advanced technology.

  • Background
  1. SupPlant shows up to 70% water savings in arid areas. We specialize in water-stressed regions.
  2. SupPlant is the first and only company to implement full-scale autonomous irrigation, allowing plants to determine the irrigation regime.
  3. SupPlant has 3 years of proven record and results in the UAE.
  4. SupPlant technology is distributed in the UAE through MIIT a local JV between Mawarid holdings and Supplant).
  5. Mawarid is one of the UAE’s biggest forest and landscaping 0&M companies.

2016

Company Funding

  • Establishment:

MIIT was founded in Abu Dhabi, UAE, with a vision to transforming irrigation practices through advanced technology.

  • Background
  1. SupPlant shows up to 70% water savings in arid areas. We specialize in water-stressed regions.
  2. SupPlant is the first and only company to implement full-scale autonomous irrigation, allowing plants to determine the irrigation regime.
  3. SupPlant has 3 years of proven record and results in the UAE.
  4. SupPlant technology is distributed in the UAE through MIIT a local JV between Mawarid holdings and Supplant).
  5. Mawarid is one of the UAE’s biggest forest and landscaping 0&M companies.

2016

Company Funding

  • Establishment:

MIIT was founded in Abu Dhabi, UAE, with a vision to transforming irrigation practices through advanced technology.

  • Background
  1. SupPlant shows up to 70% water savings in arid areas. We specialize in water-stressed regions.
  2. SupPlant is the first and only company to implement full-scale autonomous irrigation, allowing plants to determine the irrigation regime.
  3. SupPlant has 3 years of proven record and results in the UAE.
  4. SupPlant technology is distributed in the UAE through MIIT a local JV between Mawarid holdings and Supplant).
  5. Mawarid is one of the UAE’s biggest forest and landscaping 0&M companies.

Innovating Sustainable Irrigation

Fundamental beliefs and ethics

Sustainability

We are committed to reducing environmental impact by providing smart, efficient digital irrigation solutions that conserve water and optimize resource use, ensuring sustainable growth in the GCC.

Integrity

Our solutions are built on transparency and accountability, ensuring that every decision and action prioritizes honesty and the best interests of our clients and the environment.

Innovation

We leverage the latest technology to drive progress in agriculture, constantly developing new solutions that enhance efficiency and elevate irrigation practices across the GCC.

The Experts Behind MIIT

Meet the Team

Omri Rothman

General Manager

Ibrahim Nassan

Chief Operation Officer

Suha Fadl

Marketing & Business Development Manager

Shafiq Sayed

Finance Manager

Omri Rothman

General Manager

Ibrahim Nassan

Chief Operation Officer

Suha Fadl

Marketing & Business Development Manager

Shafiq Sayed

Finance Manager

Driving Innovation for a Greener Future

Our Commitment to Sustainability

MIIT’s technology transforming water conservation and environmental protection through smart, AI-driven irrigation solutions.

Water Savings
Up to 0 %

MIIT’s systems reduce water usage by up to 50% compared to traditional irrigation methods.

Higher Yields
0 %

Real-Time Data Analysis

Continuous monitoring and analysis of soil, weather, and plant data for optimal irrigation decisions.

Soil Moisture Accuracy

±2%

Plant Health Indicators

10

System Uptime

99.9%

Implementation of MIIT’s technology results in up to 35% increase in crop yields.

Reduced carbon footprint

Global Reach

The technology we use is deployed in over 10 countries, supporting sustainable farming and landscaping projects worldwide.

Our Testimonials

What our partners say

“MIIT's centralized control system decreased our water waste by 45% and increased community garden yields by 35%. It’s absolutely indispensable for our operations.”

Ahmed Al-Mansoori

Director of Parks and Recreation

“MIIT's technology has reduced our water usage by 40% and increased yields significantly. It’s truly a game-changer in smart irrigation solutions.”

Sarah Thompson

Farm Manager

“MIIT’s technology has transforming our urban landscaping. The automated system ensures optimal water distribution, saving us time and reducing water waste by 50%. It’s essential for maintaining our green spaces”

Emily Johnson

Senior Landscape Architect

Address 22nd Floor, Nation Towers, Corniche Road, Abu Dhabi, United Arab Emirates

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